Moncler Pop Up Store Retail Photo & Video in Seoul

Propaganda Studio was on the ground in Seoul to document the Moncler Have a Puffy Summer pop-up — one of the most immersive luxury fashion activations of 2026. Held in Seongsu-dong, the event brought the brand's Summer 2026 campaign to life through oversized inflatable sea creatures, bold colour, and an electric atmosphere that turned the entire space into a living editorial.

As Moncler's photo and video production partner for the event, our team captured everything — from wide installation shots of the iconic red octopus taking over the building façade to intimate moments between guests and the collection. Bold, buoyant, and completely unforgettable.

Based in Asia, Propaganda Studio supports photography, video, and production projects across Seoul, Tokyo, Shanghai, Hong Kong, Taipei and Singapore — providing international clients with expert local coordination and on-the-ground production.

L'Oréal Génifique Skincare Advertising Photographer in Hong Kong

Propaganda Studio delivers skincare advertising photography and video for L'Oréal Génifique in Hong Kong — capturing striking portrait imagery and product visuals for one of the world's most iconic skincare campaigns.

Propaganda Studio is proud to present our latest collaboration with L'Oréal, producing photography and video content for their Génifique skincare advertising campaign, shot on location in Hong Kong.

Our team combined portrait photography and videography with carefully styled skincare product visuals, crafting a cohesive set of campaign assets that bring the Génifique brand story to life. From skin-focused close-up portraits to polished skincare product imagery, every frame was designed to communicate the campaign's premium beauty and skincare aesthetic.

This project reinforces Propaganda Studio's expertise in beauty and skincare advertising campaign production across Asia, delivering high-end photo and video content that marketing teams can deploy across digital, print, and editorial channels.

Louis Vuitton The Place Shinsegae Opening, Seoul — Event Photography

Last weekend, Louis Vuitton opened its newest and arguably most impressive space inside Shinsegae Department Store — a six-floor multipurpose destination that brings retail, cultural programming, and dining together under one roof. Titled “Louis Vuitton Visionary Journeys Seoul,” the project is located within “LV The Place Seoul, Shinsegae The Reserve” in Jung-gu and reflects the house’s ongoing effort to move beyond traditional luxury retail.

From the moment the doors opened, the atmosphere felt closer to a grand exhibition than a store launch. Each level offered a different immersion into the Louis Vuitton universe, blending fashion, art, culture, and curated experiences. And judging by the crowds outside and the number of celebrities invited, it’s clear LV intended this opening to be a major statement moment in Seoul.

Propaganda Studio is a commercial photography and video agency that produces Marketing and PR photography and Film in Asia. Get in touch with us!

Louis Vuitton The Place Shinsegae, Seoul — Space Photography

Propaganda Studio is a commercial photography and video agency that produces Marketing and PR photography and Film in Asia. Get in touch with us for your retail projects!

APM Monaco Campaign in Shanghai — A Full Production

Propaganda Studio had the chance to partner with APM Monaco in collaboration with Le Grand Dîner for their latest campaign, shot in the heart of Shanghai. Our team handled the whole production for this project — from casting and locations to on-set coordination, photography, and final delivery.

Our team of local and trusted professionals oversaw all aspects of the studio shoot, maintaining a clear workflow and consistent visual direction throughout the process. The controlled setting allowed us to present APM Monaco’s jewelry with accuracy and a refined, brand-aligned aesthetic.

Propaganda Studio is a commercial photography and video agency that produces Marketing and PR photography and Film in Asia. Get in touch with us!