Luxury Retail, Architecture & Hospitality Video Production in Asia

A luxury retail, architecture and hospitality video production agency operating across Asia. Based in Shanghai and Seoul, we produce store launch films, hotel and resort videos, pop-up event documentation and architectural walkthroughs for luxury brands across China, South Korea, Japan, Hong Kong, Taiwan and Singapore.

Propaganda Studio produces retail, architectural and hospitality video content for luxury brands and international hotel groups across Asia — from store opening films and pop-up activations to hotel property showcases, resort promotional videos and architectural space documentation.

Luxury retail and hospitality video requires a precise understanding of brand identity and spatial aesthetics — the ability to capture design details, material quality, lighting and atmosphere in a way that communicates the brand's visual standards and the property's unique character. Whether documenting the launch of a flagship boutique in Shanghai, a luxury resort in Sanya, or a hotel opening in Seoul, our teams bring both technical precision and creative sensitivity to every production.

Our locally based teams in Shanghai and Seoul are experienced working within live retail and hospitality environments — coordinating with store operations, hotel management and events teams to deliver production that is seamless, non-disruptive and meets the visual requirements of the world's most demanding luxury brands and hotel groups.

We have produced retail, architectural and hospitality video content for Dior, YSL, Prada x L'Oréal, Bottega Veneta, Valentino, Lancôme, SkinCeuticals, JW Marriott and Jumeirah Hotels — delivered with full production capabilities across China, South Korea, Japan, Hong Kong and Singapore.

For luxury retail, architecture and hospitality video production inquiries across Asia contact us at info@propagandastudio.asia

One of our director Ricky

We also produce: